
Erklärungsbedürftige Produkte online verkaufen: Wie Onlineshops Kunden sicher zur Kaufentscheidung führen
Wie Onlineshops Suche, Produktseiten und Beratung so gestalten, dass Kunden erklärungsbedürftige Produkte sicher auswählen können.
Read MoreNews, insights and best practices about AI in retail.

Wie Onlineshops Suche, Produktseiten und Beratung so gestalten, dass Kunden erklärungsbedürftige Produkte sicher auswählen können.
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In der ECC CLUB Studie 2026 erklärt homie Geschäftsführer Marco Werner, warum Kundenfragen, klare Zuständigkeiten und das Zusammenspiel von Mensch und KI zählen.
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Was Kunden im Chat fragen, zeigt, was im Shop fehlt. Auf der MIT26 erklärten homie AI und micasa, wie aus diesen Signalen konkrete Verbesserungen entstehen.
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homie AI is now a member of the ECC CLUB Cologne – the IFH Cologne network for professional exchange with the retail industry. What's behind the membership and what homie AI expects from it.
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Five sceptics, five lessons: our co-founder Hendrik on AI pilots in retail – in the Startup-Insider webinar. The short version.
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AI Uncovered Vol. 1 revealed what drives AI projects forward in practice—and where they tend to get stuck. An evening dedicated to real-world experiences, clear responsibilities, and the courage to learn from real users early on.
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homie CEO Marco Werner explains on the “Handel im Ohr” podcast how AI-powered advice closes the online sales-assistance gap—and what comes next.
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Agentic Tools connect the homie AI Agent to your systems in real time: package status, support handover and lead capture - directly in the chat, fully automated and around the clock.
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At the K5 Future Retail Conference 2026 in Berlin, homie AI and HORNBACH showed how a pilot in 15 stores became nationwide AI-powered advisory in nine countries in just one year. An honest look behind the scenes: what powers the technology, why people are the real success factor – and which numbers prove the impact of the rollout.
Read MoreSetup time? GDPR compliant? Here are all the answers to the topics we're asked about most often.
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