Pflanzen Kölle × homie AI: From Garden Centre to Digital Consulting Professional

Situation: From Idea to Live Consultation 

Pflanzen-Kölle has long pursued a clear mission: to expand personalised consulting in the online shop and offer customers a service that feels like an in-store consultation: competent, individual, and personal. And all of this available 24/7, regardless of staff availability and without waiting time. 

The Solution: homie AI – simple, fast, instantly effective

After several tests of different providers, the decision was made in favour of homie AI. The reason: Not only did the technology impress, but also the speed and simplicity of implementation.

From Decision to Go-Live: 48 Hours.

No lengthy IT project. No complex interfaces. No external developer. homie was directly integrated into the existing online shop – and was visible to customers within two days.

This is how homie supports Pflanzen Kölle today

Available 24/7 – even after shop closing

homie advises customers exactly when they want to shop: in the evening, at the weekend, on public holidays. Customers receive immediate answers, find suitable products, and can complete their purchase directly – without waiting time, without media disruption.

Real-time Product & Range Consultation

homie identifies individual needs and specifically recommends suitable products – from the right soil to the appropriate plant pot. The result: a quality of consultation that feels almost like in the shop. Just digital.

Relief for the Customer Service Team

Standard questions about delivery times, availability, or care instructions are answered automatically by homie. The team gains valuable capacity for more complex issues – and for the consultations that really require human expertise.

The Results: Numbers that Convince

Time-to-Live: 48 Hours

Customer Satisfaction: 98 %

Conversion Rate: Up to 6 %

Availability: 24/7 – even after shop closing

IT Effort: Minimal – no complex interfaces

What the Customer Says

“Very simple implementation, top tool and exceptionally good support! In the last 20 years in e-commerce, I have rarely experienced such a smooth implementation and cooperative collaboration as in the case of homie. Moreover, the regular tool updates with meaningful feature enhancements are worth mentioning!"

Andreas, Head of Digital Commerce, Pflanzen-Kölle Gartencenter GmbH & Co. KG

Conclusion: True Quality of Consultation. Digital. Scalable.

Pflanzen Kölle demonstrates how a traditional garden centre consistently translates its consulting claims into the digital realm – without lengthy IT projects, without significant effort, with measurable results.

98 % customer satisfaction and conversion rates of up to 6 %. This is no coincidence. This is homie.

Do you want to know how homie AI works in your online shop?
Learn more about homie AI or start your free trial today!